(Reprint from Maine Startups Insider 5/26/2017) – Though he’s a founder of a tech startup, Justin Jaffe describes his background as “non-traditional.” He studied English literature in college and later, while DJing house parties on the side, developed a career as a technology writer. At first glance, that might not be the typical path to launching a tech startup, but Jaffe’s honed storytelling skills and writing ability have served him well in his current pursuit. He’s co-founder of Rapport, a Portland-based software company that’s developed a cloud-based platform to help companies and organizations track a variety of sustainability metrics. Read more here.